THE THREAD is an AI-powered digital museum analyzing obituary data to surface patterns across seemingly unrelated lives.

The project explores how ordinary people lived, what they valued, and what they left behind. Each edition paired an original obituary analysis with Echo, an AI archivist who surfaced the deeper pattern underneath.


The Thread: Love of Craft Series received an Award of Distinction at the 32nd Annual Communicator Awards. Read the press release.

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